Revenue Marketing For Learning Tech Vendors: Aligning Sales And Marketing KPIs

There’s a lot of talk happening about revenue marketing. Still, many of you may not fully understand what it is and why it’s important. Let’s see why it’s not just another buzzword and why so many companies now have a chief revenue officer. This post was first published on eLearning Industry.

The Real ROI Of Learning Analytics And How It Transforms Business Outcomes

Learning analytics converts training data into measurable business value by reducing waste, improving performance, accelerating competence, and informing strategy. By connecting activity, learning, behavior, and impact, organizations can clearly show ROI and optimize training investments. This post was first published on eLearning Industry.

AI Excellence Awards 2026: Best Strategic Application Of AI In Leadership Development

Discover the vendors delivering the best strategic application of AI in leadership development in 2026. This AI Excellence Award honors organizations using AI to personalize coaching, enhance decision-making, and build future-ready leaders through ethical, innovative, and high-impact leadership development solutions. This post was first published on eLearning Industry.

From Boring To Immersive: How VR Is Transforming Corporate Training ROI

Many employees approach training with low expectations. They expect long slides, heavy content, and sessions that feel more like obligations than opportunities. But something remarkable is happening across organizations. Virtual Reality is turning these outdated assumptions on their head. This post was first published on eLearning Industry.

Injecting The Ghost Into The Machine: Keeping Humanity In AI-Enhanced Learning Design

AI can support eLearning, but only humans provide the creativity, judgment, and accountability needed for quality learning. Effective Instructional Design depends on humans guiding and refining AI, not the other way around. This post was first published on eLearning Industry.

Branded Content That Converts: Turning Industry Insights Into Sales Opportunities

Branded content might be one of the most misunderstood marketing tactics. While you are not utilizing it to close deals instantly, it allows you to position yourself as a thought leader and industry expert without necessarily pushing a product in front of anyone’s face. Let’s see how you can leverage branded content to your advantage….